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and competitive advantage
• Market leader with long established operational expertise and customer servicing
• Strong balance sheet, demonstrated resilience, and track record of cash generation and shareholder returns
• High levels of corporate governance and oversight, and well developed ESG Strategy
• Comprehensive strategy in place to deliver new revenue growth and capture increased market share, with demonstrated progress in 2022 despite weaker UK residential market
• Ongoing focus on operational efficiency, modernisation, and customer servicing to further improve performance
• Investment in people, network (systems, equipment, and sites), and customer propositions to support revenue growth
• Capturing larger share of £3 billion1 UK market to extend market leading position, with relatively modest investment required to deliver on the strategy
• Strategy ensuring long term success and sustainability of the business, responding to the evolving market and capturing commercial and
ESG related opportunities